The name "Bitti" comes from the idea of making progress bit by bit. It reflects how our app helps users tackle tasks in small, manageable steps, turning daily moments into opportunities for productivity and balance. Bitti is all about achieving goals through small wins, one step at a time.
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Role:
UX UI Designer
Industry:
Productivity
Duration:
4 weeks
Tools :
Figma, Piskel, ChatGPT
Challenges
Customization for Target Users: Different users (students, professionals, etc.) may have varying needs. User research and testing are essential to refine the best features.
Competitive Edge: Many productivity apps already exist, so differentiation is key.
Flexible User Experience (UX) Design: Users should be able to modify smaller tasks easily. If too much manual editing is required, it could become inefficient.
My Approach
Discovery Phase
Market Research: Conducted thorough market analysis to understand user needs, competitor offerings, and emerging trends in productivity app development.
User Persona Development: Created detailed user personas to guide design and feature prioritization.
Design and Development
UI/UX Design: Designed a clean and intuitive interface with easy navigation and visually appealing graphics to motivate users.
AI-Powered suggestions:AI can analyze the goal and automatically break it down into smaller, manageable tasks.
Testing and Iteration
User Testing: Conducted extensive usability testing with target users to gather feedback and refine the app interface and functionality.
Performance Optimization: Implemented optimizations for speed, reliability, and security to ensure a seamless user experience.
Figma Demo
Results
The goal of this project was to develop a product that genuinely met my client’s needs. Through multiple rounds of interviews and research, I was able to create an app that not only satisfied the client but also received strong support in class votes.
Future Plans
Continuous Improvement: Plan regular updates based on user feedback and evolving industry trends to enhance app functionality and user satisfaction.
Feature Expansion: Explore partnerships and integrations with wearable devices and calendar apps to help users streamline their schedules.
Conclusion
Developing bitti was an insightful experience that reinforced the importance of user-centered design. Through extensive research and iteration, I was able to create an app that not only met the client’s needs but also gained strong support in class. The positive reception highlights the potential for further expansion, including enhanced AI-driven task management and broader user adoption. Moving forward, I see opportunities to refine the app’s features and explore new integrations to make productivity even more seamless.